One House has partnered with sustainable living platform Aerial on a tool for measuring, reducing and offsetting the carbon emissions of artists and creators globally.
The product launch by One House follows its manifesto announcing their commitment to drive positive change within the music industry. Under its revenue sharing licensing model, the talent development company has worked with artists including Eliza Rose, Folamour, Yung Singh and Sherelle.
With this new product, artists and agencies will be able to plan more environmentally-friendly tours by leveraging accurate emissions data. They can also offset past travel by purchasing verified carbon credits directly through the platform and support global environmental projects, including ocean-based initiatives, advanced carbon removal, and planting trees that grow faster and sequester more carbon.
The UK music market is responsible for approximately 540,000 tonnes of CO2e (carbon dioxide equivalent) per annum.
Napper Tandy, founder of One House, said: ‘When I met the Aerial team I was inspired by their passion for developing simple tools to empower climate action. At One House we’re constantly exploring how we can make it easy for our community to mitigate their climate impact so we decided to invest in Aerial and co-develop the world’s first specialised solution for DJs and touring artists.”
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